Why Do Unique IP Addresses Matter and What Is Their Importance?

An IP address is also known as Internet Protocol. It is a unique identifier for all the devices/gadgets that connect to the internet connection. Every device (smartphone or a computer) has a special identifier to communicate with other devices.

It’s very important for the Internet service provider to identify a user’s IP address for routing purposes. This simply means if you’re accessing a web service through a web browser so your ISP needs to know where are accessing the service from to route traffic and data accordingly. For further information regarding finding and changing your IP address feel free to visit howtofindyouripaddress.com.

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What exactly is an Internet Protocol address?

The terminology IP is known as internet protocol. Just like every vehicle has a unique license number similarly, all the devices that connect to the internet have a distinctive identifier which is called an internet protocol. The significance of an internet protocol in the world of networking is that it can provide a device’s position because it acts as a physical address of a computer or smartphone. Secondly, it is important for data transactions because communication can not be done from point A to B without knowing the destination’s IP address.

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Types of an IP address

There are mainly two types of IP addresses for further details keep reading.

Private IP addresses

Every machine that is somehow connected to the internet has an IP which is also known as a private IP address. Mainly all the devices we use in our daily life that connect to the internet such as laptops, smart TVs, smartphones, smartwatches, printers, speakers, etc. have a dedicated private IP address. So, for communication purposes, your router identifies these devices and assigns them an unrepeated number.

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Public IP addresses

On the other hand, a public IP is for your whole network. As we know all the devices have their private IP address. The public IP is assigned to your router by your internet service provider. A public IP is for the devices outside of your network and the outside world uses this address to recognize your network for successful communication over the internet. It is the job of your ISP to provide you a public IP.

Versions of an IP address

There are now two types of IP addresses: IPv4 and IPv6. The Internet Protocol was created in the late 1980s, and its initial version was known as Internet Protocol Version 4 (IPv4). An IP consists of a 32-bit number and is referred to as Internet Protocol Version 4 (IPv4). IP version 4 is still in use today, although the Internet has expanded at an exponential rate and as IP addresses became increasingly rare, a new version of Internet Protocol was devised. IPv6 was first developed in 1995 and was standardized in 1998. It was introduced in the mid-2000s and is now being used.

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Importance of a unique IP address

When you construct a website, there are several hosting alternatives to choose from. Most individuals would rather not deal with the expense or hassle of setting up their own server in order to become their own web host. As a result, their other possibilities would be to utilize a dedicated server or shared web hosting.

Shared web hosting may contain hundreds or even thousands of websites on the same server. All of those sites will frequently use the same IP since there are that many websites on one server. There are certain dangers inherent to having your website share the same IP as hundreds of other websites. People do unsavory things on the Internet from time to time, and if your site shares an IP address with a prohibited or blacklisted website, it may be penalized as well.

If you purchase a dedicated server from your web host, you will be able to get your own unique IP address for your website. This prevents other site owners from causing problems for you. A distinct IP address offers additional protection and greater security and dependability advantages.

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Importance of unique IP address for SEO

Let’s begin with defining search engine optimization, or SEO. The goal of SEO is to elevate your website in search engines for several keyword phrases by employing a number of tactics. On-page and off-page SEO are divided into two categories. On-page SEO entails employing your keyword phrase on your sites’ URLs, titles, H1 tags, and other such elements to assist boost rankings.

A good on-page SEO technique is to include your keyword phrase in the URL, for example. Off-page SEO involves activities that are not performed on your website directly but will assist your pages to rank higher in search engines. That simply implies producing backlinks to your web pages.

The page rank of the links coming from a large number of domains linking to you will be diminished. He also stated that hundreds of links from the same IP might raise some concerns.

It’s essential to have diversity in your link-building efforts to avoid creating diluted backlinks or raising any concerns with Google’s spam team. One method to achieve that is to utilize other people’s websites to build links back to your website.

If you want to develop your own link network, one of the most effective methods to improve your search engine rankings, you must ensure that each of the sites in your network has its own, distinct IP address. This will make running your own private link network more difficult, but it will also boost its effectiveness considerably.


The majority of the Internet’s traffic now still flows to IPv4 addresses. Because IPv6 is relatively new, not all devices are equipped to communicate with it. As a result, many companies continue to need IPv4 today because not all endpoints are configured to communicate with IPV6. When it comes to SEO (search engine optimization), a distinctive IP address has a significant role, especially when adding authority links in a post.